Meghan Markle, known as the Duchess of Sussex, has recently introduced her latest endeavor to the world – a brand called American Riviera Orchard. Through an announcement on Instagram, accompanied by a captivating video, Meghan has left fans intrigued and curious about the meaning and purpose behind her new venture.
Situated in Montecito, California, the place where Meghan and Prince Harry now call home, the brand’s name draws inspiration from the area’s nickname, the American Riviera. This title is fitting due to the location’s resemblance to the beautiful Mediterranean coastline. However, the inclusion of “Orchard” in the brand’s name has caused some confusion and speculation as its significance remains undisclosed.
Insiders suggest that American Riviera Orchard will be a lifestyle and cooking brand that reflects Meghan’s personal passion. Although the specific details of its offerings have yet to be revealed, reports indicate that it will feature products and content aligned with her culinary preferences. A cookery show on Netflix, a book, and a blog are all currently in the works.
Critics have commented on the brand’s name and have questioned its clarity and appeal, naming it “word salad.” Nevertheless, trademark applications suggest that American Riviera Orchard will offer a wide range of products, including cutlery, cookbooks, coffee, jams, and kitchenware. This hints at a comprehensive lifestyle brand that extends beyond just cooking. There is even the possibility of a physical store where fans can explore and purchase a variety of merchandise.
This venture marks a significant step in Meghan’s post-royal career, serving as an extension of her former lifestyle blog, The Tig. The launch of American Riviera Orchard coincides with a rare joint appearance by Prince Harry and Prince William, showcasing the continued public interest in the Sussexes’ endeavors despite their departure from royal duties.
In the promotional video for the brand, viewers catch glimpses of Meghan’s culinary world. The picturesque kitchen, adorned with copper pans and fresh flowers, exudes rustic charm and sophistication. This aesthetic promises an enchanting and unique experience for consumers.
As anticipation builds for the official launch of American Riviera Orchard and its accompanying Netflix show, Meghan’s foray into the lifestyle market is expected to captivate audiences and solidify her position as a leading figure in the realms of food and entertainment. With her trademark blend of elegance and innovation, Meghan aims to make a lasting impression with her latest entrepreneurial venture.
